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The Ultimate Checklist To Setting Up Your First Text Marketing Campaign

2017 is the year for text message marketing, with the number of people receiving SMS communication set to increase to 48.7 million by 2020. Ofcom confirmed that the UK is now a smartphone society, with mobile phones being the centre …

How your customer database is the key to text marketing success

You could devise the most brilliant marketing campaign: emotive design, compelling calls to action and delivered across multiple channels for maximum impact. But a marketing campaign is only as good as the data it’s using. The single biggest challenge for

How Can Automotive Services Benefit from using SMS?

sms car edit

Feeling the pressure to remember important dates these days? You’re not alone, with increasingly busy lifestyles the distinct possibility of missing important dates including birthdays, appointments, expiry dates and delivery notifications is a real issue. Overlooking a date

Reap the Rewards with Seasonal SMS Marketing

Marketing doesn’t have to be rocket science.  Studies have shown that seasonal marketing is one of the most effective times to communicate with existing and potential customers, and converting the all-important revenue opportunities. With text messages being opened within 3

SMS and the Dating Industry

Here’s my number… text me…

SMS marketing for the dating industry may seem an unusual approach to many.  The dating world is tough, relentless, challenging, unique and, if you work really hard, sometimes rewarding. That’s not news. But how on …

Make Someone’s Valentine’s Day Special – The Power of Texting!

Reportedly, Britons are predicted to spend £10m on their wives, husbands – and prospective partners – on Valentine’s Day gifts, going out and weekends away.  Much like Christmas and Halloween, this special occasion see’s consumer’s spending money and planning weeks …

SMS Marketing on Special Occasions and Holidays

One way to make your customers feel valued and keep them interested and loyal to your brand is to pay attention to the details. Their details that is.

The beauty of using text message services is that you can customise …

Pubs Drive Customers via SMS Marketing for the World Cup

The football season may now be over in the UK, but this summer we still have the drama and excitement of the World Cup to look forward to. Taking place between June 12th and July 13th, this four yearly-tournament will …

Choosing the Right Keyword for Your SMS Campaign

When setting up a short code for people to text in to, choosing the right keyword is essential to increase engagement and avoid confusion. Below are a few tips on what to think about when choosing your keyword:

Make it

5 Common SMS Marketing Mistakes

There are a few errors that many businesses tend to make when creating their SMS campaigns. Avoid doing the same by reading these 5 common marketing mistakes: 

1. Forgetting to put in a call to action: The call to action is …

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