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What’s the future of SMS Marketing?

Text Messaging or SMS (Short Message Service) has come a long way since the first short message was sent back in 1992 from a computer. Fast forward twenty three years to 2015 and text messages are involved with our everyday

5 Tips for a Successful SMS Marketing Campaign

Mobile phones are now a part of our everyday lives, and according to Global Web Index, 80% of internet users have a smartphone, making SMS marketing perfect for any business. Whether you are thinking about starting a mobile marketing …

How to track your SMS Marketing Campaigns


Like any marketing campaign you launch, the only way to tell if your SMS marketing campaign is effective is to keep track of it properly. This will help you to highlight the areas that are working well and the …

How to tell if your SMS marketing campaign is working?

One problem that many businesses struggle with when it comes to marketing is patience – or should that be impatience? Achieving success with a marketing campaign comes from putting in a lot of time and effort and it can sometimes …

SMS Marketing vs. Email Marketing

This post looks at how SMS marketing squares up to the longer standing marketing method of Email. First, a quick overview of the benefits and draw-backs of the two marketing methods;

SMS Marketing Pros Email Marketing Pros
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