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Back to Basics – Why Mobile doesn’t mean you should forget your marketing fundamentals

As marketing professionals, it can often feel like every month there’s a new platform to consider and a new method of engaging with consumers offered by the rise of technology.

We’re often told that mobile methods have changed the practise …

How to use SMS Mobile Marketing in the Recruitment Industry

SMS mobile marketing is extremely flexible in regards to the number of industries you can use it for. Pretty much any industry that deals with communicating with either their staff, consumers or even business to business can utilise the simple …

Mobile Marketing for Events and Festivals

Many festival organisers are noticing the importance of mobile marketing and mobile interaction prior to and during events.  Exhibition organisers and the many thousands of traders that attend these events are also benefiting from mobile marketing in the same fashion. …

SMS and the Dating Industry

Here’s my number… text me…

SMS marketing for the dating industry may seem an unusual approach to many.  The dating world is tough, relentless, challenging, unique and, if you work really hard, sometimes rewarding. That’s not news. But how on …

Make Someone’s Valentine’s Day Special – The Power of Texting!

Reportedly, Britons are predicted to spend £10m on their wives, husbands – and prospective partners – on Valentine’s Day gifts, going out and weekends away.  Much like Christmas and Halloween, this special occasion see’s consumer’s spending money and planning weeks …

How to Maximise your Survey’s Potential – Why SMS?

 

In a perfect world you’d know exactly what your customers were thinking and would be able to satisfy their needs. Sadly, unless you have super natural talents, things don’t work out that way and this is why you need …

10 good things about SMS Short Codes

What is a short code? SMS shortcodes are exactly that – short codes, shortened telephone numbers enabling you to message prospective customers and for them to respond easily. Here are some of the advantages of using an SMS shortcode service …

Mobile shopping – how to get over 90% of your SMS messages noticed

Businesses who use text messaging to communicate with their customers are far more likely to be seen than those who don’t. Nearly 90% of text messages are read therefore if you’re looking for the best way to reach out to …

10 Tips for Creating the Perfect SMS

SMS campaigns are a proven means of delivering marketing and business promotion.  However, many texts that we all receive are lacking and do not grab our attention.  Following this simple guide will add to the effectiveness of any SMS campaign.…

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